The Acupuncture Marketing Blog

Using My Weakness

Posted on July 16, 2008 - Filed Under General |

As I’ve gotten closer to moving my office, I’ve realized that I’ve really missed working with another acupuncturist in the office. One reason I love that is that I can promote my office without having to promote myself! I realize most people would say that’s a self esteem thing. I’d get advice on personal coaches. I’ve done personal coaching–a lot. I’ve also done a lot of therapy and my therapist missed me when I moved because we delved into core issues most people would never consider touching. I’m still not comfortable with promoting myself.

I am very comfortable promoting another acupuncturist that I really respect. By working in her office, I end up creating an overflow of patients in her office. I get to treat her overflow, and thus build my practice. It’s a win win situation for both of us.

Sometimes I think we work too hard to minimize our weaknesses, rather than allowing them to be a strength. Perhaps we all need to think more about our weaknesses and ways that we turn them to our advantage.

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