Archive for the 'Marketing Sites' Category
Whatever You Say Can be Marketing
Posted on October 20, 2007 - Filed Under Marketing Sites
In reading about marketing techniques, I came across this particular article from Acupuncture Today.
It talks about speaking to a patient in a manner that clearly communicates information to the patient. It gives language short enough to remember and excites your patients about their healing process. If they’re excited they are more likely to tell [...]
The Winds of Change
Posted on August 31, 2007 - Filed Under Marketing Sites
I’ve been in slow phase in my practice and have been doing some reading to get myself motivated to go out and market.
One of my favorite authors, Lynn Grodzki (are you sick of hearing about her yet?) has a great article on using change as an opportunity. Check it out.
Do Something Different
Posted on August 22, 2007 - Filed Under Marketing Sites
Today I tried to do something different. I tried to sign up for a youtube account so that I could post video and had some problems. I’m still working on it but wanted to post this link because, while it’s a negative video in that he is telling us what we [...]
Read More..>>Working Class Acupuncture E-book
Posted on July 11, 2007 - Filed Under General, Marketing Sites
I have been to Lisa Rohleder’s website about working class acupuncture. Honestly, it intrigues me. I want to offer services at an affordable rate and not take insurance. However, the other side of me is very much into focusing on one person at a time. I love listening to my patients. If I hadn’t gone [...]
Read More..>>Insights for Acupuncturists
Posted on May 30, 2007 - Filed Under Marketing Sites
A friend introduced me to a site that she’s written for aspiring acupuncturists, called Insights of Acupuncturists. I think she has a lot of good information there for acupuncturists (and potentially other healthcare providers) who are just starting up a business. She discusses writing a business plan, choosing a name and offers some tips and [...]
Read More..>>Working With Your Fellow Practitioners
Posted on April 9, 2007 - Filed Under General, Marketing Sites
Think it can’t be done? In Southwest Washington, I went to school and knew by sight most of the acupuncturists in town.  I miss that up here. I knew who was great for herbs (my office mate). I knew who was great at sports injuries (a friend halfway across town.) I knew the woman who [...]
Read More..>>What’s Your Niche
Posted on April 2, 2007 - Filed Under General, Marketing Sites
I’ve previously discussed how important it is to have a clear focus on your ideal patient.  If you are in an area with a lot of other practitioners, you might find it helpful to specialize even more and develop a niche market.
Juliet Austin has a nice article on her blog about developing a niche. Â [...]
What’s Your Niche
Posted on April 2, 2007 - Filed Under General, Marketing Sites
I’ve previously discussed how important it is to have a clear focus on your ideal patient.  If you are in an area with a lot of other practitioners, you might find it helpful to specialize even more and develop a niche market.
Juliet Austin has a nice article on her blog about developing a niche. Â [...]
What’s Your Niche
Posted on April 2, 2007 - Filed Under General, Marketing Sites
I’ve previously discussed how important it is to have a clear focus on your ideal patient.  If you are in an area with a lot of other practitioners, you might find it helpful to specialize even more and develop a niche market.
Juliet Austin has a nice article on her blog about developing a niche. Â [...]
What’s Your Niche
Posted on April 2, 2007 - Filed Under General, Marketing Sites
I’ve previously discussed how important it is to have a clear focus on your ideal patient.  If you are in an area with a lot of other practitioners, you might find it helpful to specialize even more and develop a niche market.
Juliet Austin has a nice article on her blog about developing a niche. Â [...]
