Archive for March, 2007
When Disaster Strikes
Posted on March 28, 2007 - Filed Under General
How you react when something bad happens in your practice can often be more important than how you react and act when things are going well.
I’ve been following the menu foods recall with interest as I have cats.  I find it interesting to notice how different companies involved in this recall handle themselves (or not).  [...]
Are You Willing to Do What it Takes?
Posted on March 25, 2007 - Filed Under General
I was talking to several friends about people in general. One woman brought up how people often won’t do what it takes to get where they want to be. She said that in Canada a reporter had spent a month as a homeless person. He asked someone what they would needed in order to stop [...]
Read More..>>Put Your Website to Work
Posted on March 21, 2007 - Filed Under General
I just had a post to building and marketing a website. Having done that work, you need to let your website work for you. I had a call yesterday from a woman who wanted to know more about me. She wants to meet to make sure it’s a good match. I didn’t give her my [...]
Read More..>>Your Website Presence
Posted on March 13, 2007 - Filed Under General
The Solo Practitioner has a two part article on the importance of a website. In part I he discusses whether or not to have a website. He discusses creating a website and what you’ll need. He offers some easy steps about what to expect to spend on a website. Part II discusses marketing [...]
Read More..>>Integrity
Posted on March 7, 2007 - Filed Under General
The Alternative Health Practice Blog has an interesting marketing article entitled Marketing Your Practice with Integrity.  There is a big discussion on how marketing with intergrety raises your professionalism.
I liked what he had to say about aligning with your practice vision. He says if you do that, you’ll be excited about your practice. It will [...]
Advertising in Print
Posted on March 4, 2007 - Filed Under General
I just purchased my yellow pages line ad about a week ago. It’s a one line add with my name and phone number in the phone book that the community I work in uses the most. There are several business directory phone books in most cities now and it’s important to know which one gets [...]
Read More..>>Inclement Weather
Posted on March 1, 2007 - Filed Under General
Do you have an inclement weather policy for your patients? I don’t have one. I can usually get there but there have been a few days this year when I worried about getting there on time for early patients. However, things have always worked out.
I am thinking of having our general office create a policy [...]
